You’re following @OldSpice on Twitter, right? And watching the videos he posts in response to those who tweet @ him, like this one?
But that’s yesterday’s news, because @OhDoctah is moving in on his territory.
Mashable has a cool piece by Hank Wasiak on how social media is changing advertising. I love this graphic.
Marketing has traditionally focused on the four “Ps”: Product, Price, Place and Promotion. Social media has morphed into the fifth, and possibly most important “P”: People. A people strategy is at […]
Google sent me a coupon for $100 to use on AdWord recently. AdWords is for advertising your own product and is not to be confused with AdSense which allows you to put ads on your site and earn money from them. But AdWords is pretty confusing even if you know that.
Who’s gonna ignore […]
Over at in shot, there’s a post on why TV must change its revenue model — and fast.
Broadcast television is about to be turned on its head. While many media proprietors (including free-to-air, pay-tv, cable and satellite operators) are still breathing a sigh of relief from the costs to switch to digital, the real battle […]
