Running With My Eyes Closed

Talk about DIY!
What can you make at home with the help of a few friends and a few thousand bucks raised on Indiegogo?  If you’re Rob Mills the answer is an awesome broadcast quality Christmas special for the whole family… which you then give away for the whole Internet to enjoy for free.
Don’t read, just watch…  although, Ruffus the […]

Nuno Bernardo, the smartest man in transmedia today, on financing and business models:
…why do producers keep saying that there is still no business model in transmedia (and other forms of digital online content)?
The answer is: the problem is not the business model, or the possibility of producers making money on their digital content experiments, […]

Michel Reilhac’s wonderful talk from Power to the Pixel’s Cross-Media Forum last month.

Michel Reilhac: The Birth of a Language from Power to the Pixel on Vimeo.

In this video Jonathan Mildenhall, Vice-President, Global Advertising Strategy and Creative Excellence at The Coca-Cola Company is the person responsible for leading global creative vision and strategy for the Company’s portfolio of global brands. In this video he explains how Coke will leverage the opportunities in the new media landscape and transform one-way storytelling into […]

A fantastic day at Power to the Pixel’s London Cross-Media Forum. The twelve presentations included five case studies which gave us an inside look at some of the coolest transmedia projects around today.
Of the morning presentations my favourite was probably The Birth of a Language by Michel Reilhac of ARTE France. Michel points out that in […]